Chidera Eggerue aka The Slumflower


Chidera Eggerue aka The Slumflower is a name directly inspired by Street Etiquette’s ‘Slumflower’ project, centred around the idea of a rose growing from concrete. Raised in Peckham, South-East London, Chidera shares so many similarities with this concept of beautifully growing, glowing and flourishing in an environment that mainly appears to promote the opposite, especially being a predominantly black neighbourhood which is currently undergoing heavy gentrification.

Referred to by Elle magazine as a ‘millennial mastermind’ in their ‘Stars On The Rise: 20 Power Players To Watch Out For In 2018’ list, Chidera Eggerue is a best selling author and activist with a fast-growing audience of over 190,000 across her social media accounts. Chidera’s debut book, ‘What a time to be alone‘ is already a top 10 best seller.

Photographer: Tom-Oldham